Greenpeace Australia – Unique and personalised messages through page-builder
Samantha Wockner, Digital Campaigner, Greenpeace Australia
Have you ever thought about how you could make ‘Email to Target’ pages more personalised and unique? Using Engaging Networks, Sam from Greenpeace Australia created a tool that enabled supporters to build and submit their own unique and personalised messages to a government inquiry. The tool also randomized the text of different paragraphs so no two emails were the same. It wasn’t all easy though and there were some hurdles that had to be overcome. Join this session to find out more about the challenges, learnings and how you might be able to use your own version this tool in your future work.