54 Degrees: How to use conversational marketing to reach, acquire and engage new supporters NOW.
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How to use conversational marketing to reach, acquire and engage new supporters NOW.
Eugene Flynn (54 Degrees)
Is your supporter journey overly dependent on email? Do you want to explore how you can use real-time conversational channels like Messenger, Twitter, SMS and others for campaign actions? Hear how you can simplify lead acquisition at scale and boost online giving?
Conversational marketing uses targeted messaging and intelligent chatbots to engage with leads in real-time and conversational tools connect you with the people who are ready to act NOW.
Eugene Flynn and his team at 54 Degrees have developed campaigning automation that works through channels such as Facebook Messenger, Twitter, SMS, Telegram (and more) and integrates with Engaging Networks.
Come along, hear some real data on how Facebook Messenger is performing as a campaigning channel and learn some tips and tactics you can use.