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  4. Contact databases (post code target databases)

Contact databases (post code target databases)

This document provides instructions on the databases available to use in your email-to-target, tweet-to-target or click-to-call campaigns. These databases will usually return the relevant contact, or contacts, based on an entered postcode.

Selecting a database

Selecting a target database, or databases, for your campaign can be done in the Admin page of your campaign (the Target Settings panel), which can be accessed via the settings icon .

Available databases

What databases you have available depends on your contract. If you wish add more, please contact us.

Key:

Database can also be used with a tweet-to-target campaign
Database can also be used with a click-to-call campaign
Database can be used for data mapping (UK / North America)

In the UK

National government

  • Westminster MPs
  • MSP/MS/MLA/England MP This includes members of devolved parliaments, plus MPs for England.
    There are also two variants available: MSP constituency only & MSP region.

    Up to date after recent elections

  • House of Lords
    This database does not use postcode lookup. Instead a randomiser can be used to choose one to target. Contact Support for more information

Local government

All up to date after recent elections

All councillors
  • Councillors – Upper Tier
    For postcodes that have a two-tier council this will return their county councillors. For single-tier it will return their borough, unitary or district councillors
  • District/Unitary Authority Councillors
    For postcodes that have a two-tier council, this will return their unitary or district councillors
  • County Councillors
    This will only return county councillors, so doesn’t cover the whole of the UK
Specific council members
  • Council Leaders – Upper Tier
    For postcodes that have a two-tier council this will return their county councillor leader. For single-tier it will return their borough, unitary or district councillor leader
  • District/Unitary/Borough Council leaders
    For postcodes that have a two-tier council, this will return their unitary or district councillor leader
  • County Council Leaders
    English Counties only are included in this database. If no target is found, then the contact “No County Council for this area” is returned which you can redirect on
  • Council Transport Leads
    Transport Leads aren’t covered by the NI districts (apart from one for “Belfast City Council”) and there is a Vacant Seat in “London Borough of Hackney”

Election candidate databases

See this article for more information

Other

  • Local newspapers – letters to the editor
  • Health and Wellbeing Board Chairs
    England only
  • Police Commissioners
  • London Assembly members
  • ICB Chairs (Integrated Care Board Chairs – England only. ICBs are the replacement for CCGs)
    ICB Chairs covers England only. ICB/HB/HSCT Chairs covers ICBs in England, along with their equivalents in Northern Ireland (Health and Social Care Trusts), and Scotland and Wales (Health Boards)
  • Directors of Children’s Services
    England, Scotland and Wales
  • Adult Services (Councillors)
  • Council Health Leads
  • Mental Health Trusts CEOs
  • NHS Trusts CEOs
  • Cancer Alliances Chairs England only

Special lookup databases

  • Council Areas Lookup
    County only & District/Unitary only
  • District Council Ward Lookup
  • London Ward Mapping
  • UK Region Lookup
    Scotland, Wales, Northern Ireland, various English regions

In Europe

  • MEP All Europe
    This database does not use postcode lookup. Contact support if you wish to use this database
  • European Commissioners

In Canada

In English
  • Federal MPs (English)
  • Provincial MLA/MPP (English)
  • Toronto City Councillors
In French
  • Federal MPs (French)
  • Provincial MLA/MPP (French)

In Australia

After the elections, databases have been renamed adding DO NO USE to their names. Vote counting and publishing official results in Australia usually takes a long time and we will let you know once the databases have been updated.

  • Federal MPs
  • State Legislative Assembly
  • State Legislative Council
  • Senate

In the USA

  • US Executive Branch: President, Vice President, and Cabinet Members (added by request)
  • US House of Representatives
  • US Senators
  • State Governors
  • State Attorneys General
  • State Legislature House
  • State Legislature Senate
  • County Officials
  • Municipality Officials
    There is also a subset of this database for Mayors only
  • New York City Council
  • Washington DC Council
  • Mayors
  • Los Angeles Councillors

Address 1, City, State and Zip are required for all US databases. Also note that Title with the values Mr. Mrs. Miss Ms. or Dr. and a 10 digit phone number are required for the US Senate database.

In Ireland

  • Ireland TDs
    This database does not use postcode lookup. To use in an ETT it will need to be a custom database. Please talk to Support if you wish to have that set up
  • Ireland MEPs
    This database does not use postcode lookup. To use in an ETT it will need to be a custom database. Please talk to Support if you wish to have that set up

Downloading data from target databases

You cannot download contact data, such as email addresses, for target databases. By using the reference data functionality, you are able to download limited information. 

Updated on July 19, 2022

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