This document provides instructions on the databases available to use in your email-to-target, tweet-to-target or click-to-call campaigns. These databases will usually return the relevant contact, or contacts, based on an entered postcode.
Selecting a database
Selecting a target database, or databases, for your campaign can be done in the Admin page of your campaign (the Target Settings panel), which can be accessed via the settings icon 
.
Available databases
What databases you have available depends on your contract. If you wish add more, please contact us.
Key:
Database can also be used with a tweet-to-target campaign
Database can also be used with a click-to-call campaign
Database can be used for data mapping (UK / North America)
In the UK
National government
- Westminster MPs
Cabinet roles will be updated by the end of 26th October 2022 in all three UK MP dbs.
- MSP/MS/MLA/England MP This includes members of devolved parliaments, plus MPs for England.
There are also two variants available: MSP constituency only & MSP region. - House of Lords
This database does not use postcode lookup. Instead a randomiser can be used to choose one to target. Contact Support for more information
Local government
Boundary changes will affect your councillor databases. On 1 April 2023, the following county councils are being abolished: Cumbria, North Yorkshire, Somerset. They will be replaced by Cumberland Council, Westmorland & Furness Council, North Yorkshire Council, Somerset Council. We will have updated our councillor databases by June 2023 (there is a delay because the organisations that provide mapping data will not have this available until late May).
All councillors
- Councillors – Upper Tier
For postcodes that have a two-tier council this will return their county councillors. For single-tier it will return their borough, unitary or district councillors - District/Unitary Authority Councillors
For postcodes that have a two-tier council, this will return their unitary or district councillors - County Councillors
This will only return county councillors, so doesn’t cover the whole of the UK
Specific council members
- Council Leaders – Upper Tier
For postcodes that have a two-tier council this will return their county councillor leader. For single-tier it will return their borough, unitary or district councillor leader - District/Unitary/Borough Council leaders
For postcodes that have a two-tier council, this will return their unitary or district councillor leader - County Council Leaders
English Counties only are included in this database. If no target is found, then the contact “No County Council for this area” is returned which you can redirect on - Council Transport Leads
Transport Leads aren’t covered by the NI districts (apart from one for “Belfast City Council”) and there is a Vacant Seat in “London Borough of Hackney”
Election candidate databases
See this article for more information
Other
- Local newspapers – letters to the editor
- Health and Wellbeing Board Chairs
England only - Police Commissioners
- London Assembly members
- ICB Chairs (Integrated Care Board Chairs – England only. ICBs are the replacement for CCGs)
ICB Chairs covers England only. ICB/HB/HSCT Chairs covers ICBs in England, along with their equivalents in Northern Ireland (Health and Social Care Trusts), and Scotland and Wales (Health Boards)
- Directors of Children’s Services
England, Scotland and Wales - Adult Services (Councillors)
- Council Health Leads
- Mental Health Trusts CEOs
- NHS Trusts CEOs
- Cancer Alliances Chairs England only
Special lookup databases
- Council Areas Lookup
County only & District/Unitary only - District Council Ward Lookup
- London Ward Mapping
- UK Region Lookup
Scotland, Wales, Northern Ireland, various English regions
In Europe
- MEP All Europe
This database does not use postcode lookup. Contact support if you wish to use this database - European Commissioners
In Canada
In English
- Federal MPs (English)
- Provincial MLA/MPP (English)
- Toronto City Councillors
- Canada / English : Senators
In French
- Federal MPs (French)
- Provincial MLA/MPP (French)
- Canada / French : Senators
In Australia
After the elections, databases have been renamed adding DO NO USE to their names. Vote counting and publishing official results in Australia usually takes a long time and we will let you know once the databases have been updated.
- Federal MPs
- State Legislative Assembly
- State Legislative Council
- Senate
In the USA
- US Executive Branch: President, Vice President, and Cabinet Members (added by request)
- US House of Representatives
- US Senators
- State Governors
- State Attorneys General
- State Legislature House
- State Legislature Senate
- County Officials
- Municipality Officials
There is also a subset of this database for Mayors only - New York City Council
- Washington DC Council
- Mayors
- Los Angeles Councillors
Address 1, City, State and Zip are required for all US databases. Also note that Title with the values Mr. Mrs. Miss Ms. or Dr. and a 10 digit phone number are required for the US Senate database.
In Ireland
- Ireland TDs
This database does not use postcode lookup. To use in an ETT it will need to be a custom database. Please talk to Support if you wish to have that set up - Ireland MEPs
This database does not use postcode lookup. To use in an ETT it will need to be a custom database. Please talk to Support if you wish to have that set up
Downloading data from target databases
You cannot download contact data, such as email addresses, for target databases. By using the reference data functionality, you are able to download limited information.